Women in Dev turned to Creativedeer to design and develop an interactive website for their organization. They trusted us to create the powerful digital representation that strongly portrays the agenda of uniting women to drive institutional and systemic reform across the international development and social justice sectors to achieve gender equality.
Using new strategies and designs and focusing on the information provided, we worked closely with the Women in Dev team to develop a completely new website.
As we believe that an effectively designed website is crucial to portray the clear picture of any organization, we used a slightly different approach to design the website for Women In Dev to help them engage supporters, increase awareness, and spread the mission. For 3-different pages and multiple sections, all needing their respective position on the site, our UX designers employed menu and lay terminology to clear up the hierarchy and navigation. The website design is 100% tailored made that gives a modern yet relatable look. Moreover, the images of the women who steer Women in Dev showcase the diversity and create impact and connection with Women In Dev Audience.
After evaluating the organization's goals, Creativedeer focused first on creating a brand id that had strong symbolism based around feminism and women equality.
Then our team picked the elements that were most relevant to the organization and its goals. (It was a crucial phase as these elements were likely to determine the success or failure of the website). Moreover, as it was an NGO’s website, it was more important to integrate those elements with the design. So we did our best and emphasized more on the layout to ensure efficiency.
So the final project matches the exact details of the provided designs. It has easy-to-navigate pages along with color contrast and full-width page design that gives a modern touch and shows the progression of the Organization. Besides this, the website provides users a seamless experience on almost all devices. That reassures them that they are operating in the 21st century.
All this work is done in WordPress CMS with a “Custom layout and design” that is designed especially for the Women In Dev. Moreover, using the WordPress functionality, we ensured that the classic feel is expressed through different areas of the website, such as fonts and buttons.
Visitors a day
Increase in organic search